But here at home, Unilever is throwing its weight behind by hosting over 400 activation’s throughout the country as part of #1team1nation campaigns.
Recently, six unique digital paintings representing iconic Springbok moments were auctioned, were R47 000 was raised in Johannesburg.
These funds will be channeled to support the Vaseline Wanderers Rugby Development Project which fosters talent from the Alexandra township, and SARU’s CSI project, Boks for Books – a literacy programme that supplies fully stocked mobile or refurbished libraries to previously disadvantaged schools.
Sibonile Dube, corporate affairs director at Unilever says, as one of key backers of Boks, they also consider CSI as one of lever projects that defines the company’s involvement in sport.
The auction was hosted by (Minnie Dlamini an ambassador)Shield and Vaseline, SA’s Number 1 Deodorant & SA’s Number 1 Skincare Brand, in association with the SABC, as part of the brand’s Rugby World Cup 2015 and ongoing Springboks sponsorship.
Despite the odds stacked against our boys for now, you can still share your support for the Springboks by using #1team1nation and SABC’s “#habashwe, let’s do this” on social media platforms. For more information about the #1team1nation movement, visit www.1team1nation.co.za<http://www.1team1nation.co.za>
Campaigns have or will start from Soweto and Khayelitsha to Ellisras, Rustenburg, Vhenda, Pinetown and Tygervalley.
