YES, WORKERS Day might have passed but the show still goes on.
For their efforts, including the author of this article and colleagues, the premium SA beer Castle Lite has managed to raise over half a million rand as part of the ‘Tips on Tap’ initiative.
The purpose is to pay homage to homage to unsung heroes of the alcohol industry, in the form of bar staff, who always lend an ear to our problems and achievements, as they serve that cold beer of your choice.
‘Tips On Tap’, saw Castle Lite tipping bar staff R5 for every 500ml Castle Lite draught served at participating outlets across the country.
One of the popular hangout’s in Jozi, Tiger’s Milk (Fourways), bartender Nkhensani Sono, said: “The industry is still in recovery and many bartenders are picking up extra shifts in order to bolster their earnings as much as possible. Initiatives such as the Tips on Tap campaign really assists all bar staff to come by some much-needed extra cash when we need it most, so I am very grateful to Castle Lite for this initiative.”
The initiative called upon South Africans to raise their glasses in support and raise they did to the tune of over half a million rand in additional tips collected across all participating establishments.
“The COVID-19 pandemic had a huge impact on restaurants and bars and these businesses are still recovering from two years of lockdowns and alcohol bans. This campaign was very special to all involved, we are proud to have been able to offer some much needed support to bartenders with the assistance of the public through an initiative that highlighted the hard work they put in day in and day out to keep their customers refreshed.
We aim to continue this initiative in years to come, to include more bar staff and rally South Africans to increase that tip amount,” explains Colleen Duvenage, Brand Director at Castle Lite.
To Nkhensani and others, we say CHEERS!
