OPEL SA been confirmed as partnership Official Vehicle Partner for the return of lifestyle programme Top Billing on S3.
The popular show will debut on our screens from April 30.
The deal package includes presenters crisscrossing the length and breadth of mzansi in Opel vehicles as they explore inspiring destinations, celebrate local talent, and showcase aspirational lifestyles.
This collaboration highlights Opel’s focus on connecting with modern South African audiences through culturally relevant platforms that reflect innovation, design and ambition.
“This partnership represents a strong alignment between Opel and a programme that has long set the benchmark for lifestyle and aspirational storytelling in South Africa,” says Thuto Mohlala, Brand Manager, Opel South Africa.
“Within Stellantis South Africa, Opel plays an important role in a multi-brand portfolio that leverages global scale and shared technologies, with a strong focus on regional growth opportunities.
South Africa remains a key growth market for the Group, and Opel continues to focus on delivering accessible mobility and strong customer experience in this context, while building long-term brand equity in the market.
The partnership will also extend internationally, with a special episode filmed at Opel’s headquarters in Germany.
“Having Opel as our Official Vehicle Partner for this new season is a natural fit,” says Patience Stevens, Managing Director at Cardova Productions and Executive Producer of Top Billing.
“As we travel across South Africa to uncover stories of innovation, creativity and success, we need partners that reflect the same spirit. Opel brings a strong sense of design, reliability and purpose to the journey, while also enhancing the way we visually tell these stories on screen. We are delighted to have them on board for this new chapter.”
Opel will make available Mokka, the flagship Grandland SUV, and the ever-popular Corsa, as part of the deal.
