NEWS TRAVEL

Soweto to celebrate first tourism awards

THE INAUGURAL Soweto Tourism Awards to honour tourism enterprises in Soweto.

More than 20 categories will be honoured on the evening, as romp and jubilation will be the order of activities at the awards ceremony scheduled for February 3 at the Soweto Theatre, Jabulani.

According to the organisers this year theme resonates on ‘reverting to the roots’.

STA (Soweto Tourism Awards) organiser Ayanda Kela says that “this event is established to pay tribute to the enormous contribution made by the Soweto tourism operators and service providers to the tourism industry and the improvement to the economy of Soweto and the country as well as to encourage excellence within the industry”. 

“The nominees were nominated by members of the public and businesses based on 20 categories ranging from accommodation, arts and craft, camping, restaurants and others.

“Credo Mutwa Village and Hector Pieterson Memorial are among the nominees of best known attraction destinations in Soweto nominated for the awards,” Kela adds.

She adds that this event will not only honour excellence of businesses in Soweto but also support improved planning development and internal analysis of tourism businesses while encouraging the continual raising of standards among Soweto tourism through accreditation and certification.

“The goal is to honour and award Soweto-based tourism businesses and business owners who dedicate themselves to making Soweto the top township tourist destination in South Africa.

Laura Vercueil, the PR Manager at Joburg Tourism, says the City of Johannesburg is thrilled to be supporting and endorsing the Soweto Tourism Awards 2023.

“This encourages excellence, entrepreneurship and creativity. And very importantly, resilience and sustainability as the tourism sector continues to rebuild itself.

“Joburg Tourism continuously works to position Johannesburg as a premium business and lifestyle destination offering diverse experiences,” says Vercueil.

One expects the likes of internationally renowned Lebo’s Backpackers, Locrate Market, Sowetoo Tours and Book Ibhoni- having won an award at the inaugural Top 16 Youth-Owned Brand Awards 2022 in the travel and tourism category, to also feature on the nominees list on the evening.

So, Sowetans let’s put on the dancing shoes and celebrate ‘our own’ and show the world’s why it is the biggesttownshipin Africa.

Tickets are available at Webtickets from R100 to R1000.

It begins from 6pm.

Image supplied (High fives. Tourists having fun with kids in Soweto in one of signature Tuk-Tuk made popular by Lebo’s Backpackers).

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