In a further commitment to remain at the forefront of entertainment trends and movements, TRACE Africa plans to launch a differentiated, memorable and unexpected music experience for their audiences, with an injection of more homegrown hits.
The offering: a brand new tone of voice and direction to be ‘the pulse of Mzansi streets’. And a lot more local music!
Also as a dedication to the celebration of the streets of Mzansi and the launch of the new brand repositioning, TRACE Africa will be hosting their first music takeover this year.
‘The Trace Africa takes over’ is scheduled for Altitude Beach in Fourways, on 22 May and will feature some of South Africa’s finest headliners including:
BOITY
BLACK MOTION
LEMON AND HERB
DBN GOGO
LERATO KGANYAGO
DJ SPEEDSTA
PRINCE KAYBEE
DJ NEL
MDOOVAR
DJ FAE FAE
2PM DJS
“TRACE Africa has been established as the destination for African music with a huge support of Southern African music over the past few years. With the brand’s ongoing commitment of empowerment, we are excited about this new direction to inject more South African music onto the channel,” says TRACE’s Managing Director – Southern Africa & Regional Director- Anglophone Africa- Valentine Gaudin-Muteba.
DATE: Saturday, 22nd May 2021
VENUE: Altitude Beach, Fourways
TIME: Doors open at 12pm
TICKET INFO: Limited tickets available @ R200. Book via www.altitudebeach.co.za
Strict Covid-19 regulations to be adhered to.
Image (Black Motion will be returning to Altitude for the Trace Africa Day event).