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Twins booted out at YFM!

 

This was confirmed by the station as part of restructuring.

Since their media blitz when they joined the youth radio station, the ‘Twins’ have not really struck the right cord.

Some alluded that to their arrogance and un-cooperative working relationship.

 According to Programming Manager at YFM Tumelo Monaheng, the ‘Twins’ will no longer be with us from the 1st of April 2013.

“Line-up changes are common practice in the radio industry, particularly with a youth station like YFM. After careful consideration of all aspects of our on air offering, we have decided to make the necessary changes to YFM’s Programming, and unfortunately in as much as we are totally committed to the development of young talent like the Twins, we are also continually looking for new ways to enhance our station with new and exciting personalities.”

Annually, radio stations go through phases of changes as part of monitoring their performances which results in series of overhauling owing to listenership, advertisers and AMPS.

YFM also confirmed that details of the new programming lineup will be announced on April 1st.

 

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