A chilled day, raved a colleague.
Well, Castle Lager is hosting a unique beer fete were celebs and old crocks of sport, will be descending at Casalinga Farm (Muldersdrift), Johannesburg for the first Broville festival in mzansi on Saturday 15.
Broville was developed to bring to life the full Castle Lager experience for consumers.
To whet your appetite, big names such as Big Nuz, Nasty C, Riky Rick, Wolf Pack, Reason, Major League, Josh, PH, Speedsta and Timo, will bring the farm down.
Sorry, in advance to animals that will be in distress and roaming- the world famous beer will take over.
“Castle Lager has always been about friendship and getting together to share the things that South Africans love most especially -Sport, a good braai, music and shooting the breeze with friends.
Broville was developed to bring to life the full Castle Lager experience for our consumers,” said Shawn Katz, Castle Lager Marketing Communications Manager.
On the sporting front, expect t mingle with the likes of Damian De Allende, Lance Klusner, Bakkies Botha, Aaron “Mbazo” Mokoena, Mark Williams, Herschelle Gibbs and Itumeleng “Itu” Khune, and others.
In addition to the power line-up, revelers will get to interact with numerous Castle Lager brand ambassadors and get to taste the brand’s latest product innovation, Castle Fresh Tank beer.
According to Katz, this innovation is a first on the African continent and, although exclusively available at only 23 carefully selected outlets around the country, will be brought into Broville on a specialized truck directly from the brewery. Aha yes, pun intended!
It is the unpasteurized version of the original Castle Lager recipe and has a shelf life of only 7 days to protect its freshness.
“This really is beer at its freshest and best – an experience previously only available to our Brewmasters”, concluded Katz.
Kudus to one hell of a great beer…