ASTRON Energy has partnered with Volkswagen Motorsport to be the new title sponsor for Volkswagen Polo Cup from 2024.
Astron Energy, which is in the process of rebranding one of South Africa’s largest existing fuel filling station forecourt networks, sees South Africa’s finest young racing drivers’ championship as an excellent platform to promote its reimagined fuel brand.
“We are delighted to confirm our partnership with Volkswagen Motorsport as the title sponsor for the 2024 Astron Energy Polo Cup,” said Astron Energy Head of Marketing, Thayuri Moodley.
“The Astron Energy Polo Cup is the perfect platform for us to leverage our reimagined fuel brand around one of the most competitive and exciting young racing drivers’ championship in the country.
“The MSA South African National Championship Polo Cup has discovered some of South Africa’s most exciting racing talents over the years, with past champions Sheldon and Kelvin van der Linde, Jordan Pepper and more recently, Leyton Fourie among others, going on to great things in local and international motorsport.
Astron Energy looks forward to being an integral part of the next chapter of this thrilling Polo Cup story.”
“As Volkswagen Motorsport, we are delighted to welcome Astron Energy aboard as our Polo Cup title sponsor from 2024,” said Head of Volkswagen Driving Experience, Mike Rowe.
“Not only will Astron Energy bring great impetus to Polo Cup, which enters its 28th year of competition this year, but we also look forward to proving Astron Energy’s new premium additive Quartech Petrol in our field of Polo GTI Cup racing cars in action on track.”
The 2024 Astron Energy Polo Cup runs as part of the South African National Championship Extreme Festival over seven rounds across the length and breadth of the country.
Starting at Killarney in Cape Town in March, the 2024 Astron Energy Polo Cup champion will earn a drive in a SupaCup Polo in the 2025 SATC SupaCup championship.
“Astron Energy fuel delivers improved protection against damage from combustion,” Moodley added. “Polo Cup will prove Astron Energy’s finest friction reduction Quartech Petrol’s smoother operation under the harshest conditions on track, while at the same time helping discover South Africa’s future racing champions.”
