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Beijing X55 set to disrupt the SUV market in SA

AFTER WEEKS of snippets of the Beijing X55 it was finally launched in mzansi after a fanfare.

Headhonchos from Beijing Automotive Industry Corp. (BAIC), attended the launch ceremony over two days in Jozi.

The all new Beijing X55 is a compact SUV with avant-garde styling, excellent power, advanced technology and the latest generation of the BAIC Group’s BMFA (Beijing modular functional architecture) platform chassis, which underpins future vehicle and plug-in hybrid vehicle models.

Guests and journos were given an opportunity to test this iconic SUV, characterized by electrification, intelligence and connectivity.

It is in a ‘class of its own’, crafted in detail with a borderless low wind resistance grille, large sloping windscreen, flowing curves, split tailgate, hidden door handles, hidden wipers, flat chassis and other designs.

Hugo HU- Vice President of Sales and Marketing at BAIC South Africa, says that the company has invested in developing intelligent cars under a new brand, BEIJING underpinned by cooperation with its partners on intelligent connected vehicle technologies.

“We’re bringing the best of breed in innovation, supported by Daimler’s technology who have been our main partner in China for years, operating Mercedes-Benz factories in Beijing through joint venture Beijing Benz Automotive.”

“The X55 is the only product in its class to be equipped with China’s double Top 10 engines, and dozens of features with leading technological advantages which allow the X55 to provide South African consumers with an advanced sense of technology and a superior driving experience,” said Mr HU, adding that “this new generation SUV opens up the platform and exploration of BAIC South Africa in the field of comprehensive intelligent networked mobility!” he said. 

It also boast ultra-low wind resistance, with a drag coefficient of 0.32.

We’re hard at work to complete our factory in early 2023; so that we can meet all of our clients’ needs and demands, says the chief financial officer at BAIC SA- Buhle Hanise, at the cocktail function that was graced by influential figures and China Diplomats.

Jianhui Wang, Vice President of BAIC Motor and Chairman of BAIC South Africa said: “As one of the Fortune 500 companies, BAIC has a complete industrial chain covering R&D and manufacturing of vehicles and components, and is one of the largest automotive companies in China with the most comprehensive product range, the most complete industrial chain and the leading market for new energy vehicles.

We will continue to launch more new generation products to provide South African consumers with more options and an all-round premium experience,” he said.

The mandate of the group is to expand to the African continent, as soon as possible.

 It is available in three trim levels, the new X55 is now on sale at a starting price of R394. 900.

Image supplied (The all new Beijing X55 SUV compact has entered the SA market).

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